TAMPA, Fl. (WFLA) – Millions of Americans in search of Christmas bargains hit their favorite malls this morning for Super Saturday, the busiest shopping day of the holiday season.
While some patrons have crossed most of the items off their Christmas lists, others are just starting. With just eight days left before Santa arrives, Bay area resident Kevin Carter was in full panic mode when arrived at Westshore Plaza in Tampa early Saturday.
“It just kind of hit me this morning,” Carter explained. “I’m just out starting my Christmas shopping due to the usual, time constraints, work and all the busy things I do. I got up at 6 am and I will keep going until I finish.”
Carter was not alone according to a survey conducted by the National Retail Federation. Their number crunchers say 66% of Americans do all of their shopping on Super Saturday. While some consumers got a jump on holiday shopping right after Thanksgiving, the NRF estimates that only one in 10 have finished purchasing all the gifts they need.
Maria Diaz says there was a method to her madness at the mall on Saturday.
“The shoes [I want] didn’t come out until today, so I wanted to make sure I was here to get them first,” Diaz said. “I also picked up a few gifts for my boyfriend, my children, my granddaughter and myself.”
Even though the crowds were large and the pace hectic, Carter was pleased with his progress on Saturday.
“I got lots of products for the wife,” he said. “Clothing, jewelry, perfumes, stuff like that.”
Susan Stotzer ventured out to her favorite retail development on Saturday procrastination is not part of her game plan for holiday shopping.
“It’s a matter of planning and being ahead of the calendar,” she says.
According to at least one down to the wire shopper, Super Saturday is the best day to get the best deals.
Diaz: “The stores, they see they have to keep putting some more sales to keep the customers coming back to spend more money!”
Keep in mind – there are only seven shopping days left before Christmas.