ST. PETERSBURG, FL (WFLA) – The Hulk Hogan sex tape trial entered its fifth day as experts testified about the value of the video.
Hogan, whose real name is Terry Bollea is suing the website Gawker for $100 million for publishing a video that shows him having sex with the then wife of Bubba the Love Sponge Clem.
Jeff Anderson is a valuation expert who was hired by the Bollea legal team to testify in the trial.
Anderson told the jury the Hogan sex tape increased the value of the Gawker website by millions of dollars.
“The opinion that I reached are that the value that Gawker benefited as measured in an increase in value of their was a minimum of approximately five million dollars, but the true likely value that they got from posting the sex tape was just over 15.4 million dollars,” said Anderson.
Gawker attorney’s countered by asking if Anderson would know if the website brought in any additional revenue as a result of publishing the video.
Anderson testified he wasn’t aware of any additional revenue to the website, but that posting it brought in new viewers.
“Immediately after the posting of the Hulk sex tape there was the highest traffic, the highest searches, now this is Google searches for the term Gawker,” said Anderson.
Bollea walked out of the court and told the media it’s been a difficult week, “I feel like I’ve wrestled 18 Andre the Giant’s. It’s mentally the toughest workout I’ve ever had,” said Bollea.
Bollea also told the media he’s happy the jury has now been able to figure out what the case is about, but that some of the testimony have been difficult for him to hear.
“Of course, it’s embarrassing, but human beings they make mistakes and then you get up and move on, so it was definitely embarrassing,” said Bollea.
Bollea’s legal team rested their case Friday afternoon. The Gawker legal team is expected to begin their case on Monday.